On-page SEO
Intent-matched titles, structure, internal links and content depth, page by page.
- Engagement
- Scoped by page count, priced per batch of forty
- Typical timeline
- 5–6 weeks for the first forty pages
- Starts with
- A Search Console export of every query where you already rank between five and twenty.
A page sits at the bottom of page two for a term it should own. The writing is good. The title leads with your brand name, the headings are there for looks, and nothing on the page states plainly what it is about.
Existing pages ranking for the terms that actually convert.
What we build
Concrete artefacts, handed over and documented.
- 01
Titles and meta descriptions rewritten for every page earning impressions but few clicks, prioritised by the traffic being lost
- 02
Heading structure rebuilt so a page answers one question first and the related questions underneath
- 03
Entity coverage: the terms, specifications and sub-questions a credible page on this subject is expected to contain
- 04
Internal links added from the pages that already hold authority, with anchor text that describes where it goes
- 05
Edits made directly in your CMS, page by page, with each page’s position tracked before and after
What changes
Click-through rate rises on pages already ranking, which is the fastest traffic available to any site
Pages stop competing with each other for the same query
Writers get a repeatable standard for new pages instead of copying whatever the last one did
How it runs
01Prioritise
We isolate every query where you rank between position five and twenty, then sort by the clicks a realistic gain would add.
02Rewrite and rebuild
Around forty pages reworked: titles, structure, coverage and links, in batches so results stay attributable.
03Publish and track
Changes go live in waves, and we report movement per page rather than a single site-wide line going up.
Chosen per project. Named here so you can see the shape of it.
- Google Search Console
- Ahrefs
- Screaming Frog
- Sanity
Questions we get asked
Tell us the outcome, not the tooling.
Send us the situation you are in. We will tell you which discipline it belongs to, what we would do first and what it costs, including when the answer is to wait.